Canterbury Brand Sample Writing
MH Design Solutions, a fictional company I created, was tasked with creating a suite of sample writing to show Canterbury what the company is capable of. The research was done to ensure the sample writing was in line with the tone and voice of Canterbury in all their mediums, in a way that, if they were to use this writing today, viewers wouldn't be able to tell it is done by someone else.
The Objective
This project aimed to work on brand writing. Creating new social media posts, the About Us text, a new press release, and a blog post. These would be delivered to a client company of our choice to assess if it is worth partnering with for future projects.